divendres, 6 de novembre del 2009

Take the stairs (and ruin Otis)

I just read the freakonomics column in the NY Times about calories counters. In Lisbon they have written in each stair the equivalent calories burnt.



The Public Health Agency of Canada encourages you to take the stairs by counting how many calories you will burn! I live in a 6th floor without lift, so I have no choice. Apparently, I do 23% of my daily recommended physical activity each time I go out. Yep, I take the positive side of it. Hey, and it is greener. I guess that right now it would be cooler to post the kilowatts saved or directly the contribution to global warming. What worries me is that I could never invite wheelchair friends (but that deserves another post).


So, who to praise? Elisha Graves Otis (a worth reading bio) invented the lift in 1852. "He" is still in business as a major global player. The World market for lifts is estimated in $50 billions and has nice forecasts.


Oh, his descendants are not 'good guys'. The DG Comp fined them in 2007 for price-fixing. The funny story is that even the EC building was affected so the EC switched from a regulatory role to a plaintiff one. You can claim damages too, as the Dutch Collective Injustice Foundation does for 465€+20% of the damages.

1 comentari:

Anònim ha dit...

Hey!

We should do that. :)
I like the way you write. Its very nice!